Art direction and graphics for a 41-piece collecion of lifestyle apparel and golf accessories. Each piece of outerwear was a cut & sew silhouette developed through a milti-step sampling process. Comfort and function were the top priorities in developing the fit of the garments for this collection.

The goal for this collection was to create apparel rooted in traditional menswear with silhouettes and artwork inspired by golf. Through this collection, we learned that the Random Golf Club audience has an appetite for cut & sew items offered at a higher price.
Random Golf Club FW22
Client: Random Golf Club
Art Direction, Design, Product Development
2022